Two reels here from PLENTY studios, their headquarters are based in Buenos Aires - Argentina and they've been producing some phenomonal work for companies and brands all over the world. I thought it would be nice to have their showreels from the past 2 years together here, showing development and a vast range of projects worked on by the team. I love the initial ident, black screen with vibrant green shapes and block colour filling up the logo.
2010
2011
One of my randomized words was 'Float', although I've
pushed it back to focus on collide, that kind of concept could work well
- filling up a tank with letters in, in turn the letters floating upwards as the tank fills.
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